Volume 20 No 10 (2022)
 Download PDF
A STUDY ON DETERMINANTS OF SATISFACTION LEVEL FOR MSME BORROWERS OF COMMERCIAL BANKS
Mr. Gopal Krishan Bhargava, Dr. Namrata Pancholi, Dr. J. C. Pande
Abstract
Micro, Small and Medium Enterprises (MSMEs) play a crucial role in an economy. They generate huge employment opportunities, help in equitable distribution of income and wealth and reduce regional disparities in economic development of the country. The MSME entrepreneurs can prosper only if they get required support from the banks for credit facilities and other banking services. This study is conducted with the purpose of exploring factors influencing satisfaction of MSME borrowers and studying the satisfaction level of MSME borrowers with the banks. Suggestions are made to improve their satisfaction level so that the MSME sector may grow at a fast pace.MSMEs’ satisfaction with commercial banks is examined in this study using scientific methods. It has been discovered that all connections between variables and customer satisfaction with commercial bank policy and procedures are linear, and the correlation coefficients are very high, suggesting that a connection exists between the two
Keywords
MSME; Borrowers;Bank; Customer Satisfaction
Copyright
Copyright © Neuroquantology

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Articles published in the Neuroquantology are available under Creative Commons Attribution Non-Commercial No Derivatives Licence (CC BY-NC-ND 4.0). Authors retain copyright in their work and grant IJECSE right of first publication under CC BY-NC-ND 4.0. Users have the right to read, download, copy, distribute, print, search, or link to the full texts of articles in this journal, and to use them for any other lawful purpose.