Volume 20 No 22 (2022)
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A STUDY ON ONLINE PURCHASING AND CUSTOMER SATISFACTION AMONGS READYMADE GARMENTS IN THIRUNELVELI DISTRICT
M.MARIMUTHUSAMY, DR.S.M.SRILANGAMEENAKSHI, Dr.K.V.SOUNDARARAJA, (CO–GUIDE)
Abstract
The biggest gift of shopper is convenience through online shopping . We no need to wait for
our products. We can get everything in online without any risk. Now days, the peoples are willing to
buy many products in online mode only. Not necessarily to visit the physical stores for buying any
products by the customers. The customers may enjoy all the benefits, discounts and cheap of the
prices when they go to online. Many service provider offer the product in online such as Amazon,
Filipkart, Ebay, snap deal and others who are provide valuable services to customers with good
ethics. Online shopping is becoming unavoidable one in world. Hence frequent research is
necessary for improved online business. This paper clearly discuss about the customer satisfaction of
online shopping towards readymade garments in Thirunelveli district
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