Volume 20 No 13 (2022)
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A Study on Challenges Faced by Parents during Buying Decision of Toys for their Children
Ms Pooja Rani, Dr. Ashish Kumar and Dr.Pushp Deep Dagar
Abstract
Wood or porcelain dolls were used for playing by the middle class girls in the 19th century. They had skipping ropes; model shops and dolls houses were also available. Toy trains, marbles and toy soldiers were available for boys.Toy boats were also used for playing. As per Cambridge English Corpus“It is a rather elegant tool one can use to engage in social activities and share ideas or perhaps coerce others to share their toys.”
Research object of thestudy is the challenges faced by parents during buying decision related to toys for their children.Scope of the Study is basically limited up to only challenges related to deceptive trade practice in the area Gurugram district. Hypothesis testing will be find out significant difference between demographic factors (gender wise, age wise and education level) and challenges related to deceptive trade practice.
Keywords
Challenges, parents, buying, decision, toys, children and Gurugram
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