A Study on Customer Awareness about on Online Payment in Selected Places of Rural Karnataka

Volume 18 No 9 (2020)

Dr.Vikrama D K

DOI: 10.48047/nq.2020.18.9.NQ20227

Abstract

The terms ‘digital payment’ or ‘e-payment’ are generally understood to mean a transfer of value from one payment account to another using a digital device (such as a mobile phone, point of sale device or computer) and a digital communications channel (such as a mobile wireless channel.) In comparison with urban area the awareness and usage of digital payment in rural areas of the country still in infancy state. This paper wants to high light reasons for above said problems.

Keywords

Digital payment, web-based marketing,

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