A freight forwarder connects a liner and its supply chain partners with its customers. The shipper appoints them to handle all related matters, such as documentation, route planning, and customs clearance. The majority of Malaysia's freight forwarding companies place a high priority on improving their operational performance and sustainable competitiveness. For this to happen, the company must have enough competent employees. A freight forwarder's biggest challenge is always finding a competent employee. Finding a skilled and knowledgeable employee who can serve their customers professionally is hard. To address this issue, semi-structured interviews were conducted in this study to identify the skills and knowledge a competent freight forwarder needs, the reasons it is difficult to hire competent employees, and ways to resolve this issue. A total of seven respondents from Johor, Selangor, and Pulau Pinang contributed valuable information to this study. The authors have utilized a thematic analysis technique for data analysis. The research findings are believed to help solve talent shortage problems in the freight forwarding industry.

Freight Forwarding Company/ Freight Forwarder, Talent Shortage, Skill, Knowledge