Volume 20 No 8 (2022)
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HR Analytics as a ModeratingRole in Effective Employee Engagement and its Outcomes
T. Hemanth Kumar, Y.V. Naga Kumari , A. Narasimha Rao , Ch Leela Mani Kumari , G. Janaki , P. Ananda Lakshmi , J. Siva Sai Krishna
Abstract
In today’s business environment all business organizations recognized the relevance of employee engagement for
better productivity. HR analytics plays a vital role in engaging employees and make better decisions in each
department related to all HR activities like HR planning, recruitment and selection, training and development, talent
management, performance appraisal, etc... The employee engagement is one of the most critical areas of HR where
analytics should be applied. Employee engagement can be defined as the emotional bonding of employees with an
organization. HR analytics helps to manifest satisfaction levels, intention to quit, OCB, organizational commitment
and productivity. This study analyzes the moderating role of HR analytics in effective employee engagement which
results in productivity of employees. The study conducted resulting in how the HR analytics maturity levels of
organizations related with engagement levels.
Keywords
Emotional Bonding, Maturity Levels, Moderating Role, Organizational Citizenship Behavior and Organizational Commitment
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