


Volume 20 No 20 (2022)
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LIFE INSURANCE CORPORATION SERVICES IN KANYAKUMARI DISTRICT
K. LISHA, Dr J MAHIL KAMALAM
Abstract
Life Insurance industry contributes to the financial sector of an economy and also provides an
important social security net in developing countries. The growth of the life insurance sector in India
has been phenomenal. The Life Insurance Corporation’s main aim is customer satisfaction. Life
Insurance Corporation of India is the largest insurance provider in India. LIC has a profound impact
on Indian public and private sector. It has a longstanding history and was one of the first tertiary
sector public companies to be established in India. Customer servicing today has become the
midpoint of insurance companies. The main aim of this study is to know the consumer services of
Life Insurance Corporation. This study attempts to analyse the customer services of Life Insurance
Corporation in Kanyakumari District.
Keywords
Life Insurance industry contributes to the financial sector of an economy and also provides an important social security net in developing countries. The growth of the life insurance sector in India has been phenomenal. The Life Insurance Corporation’s main aim is customer satisfaction. Life Insurance Corporation of India is the largest insurance provider in India. LIC has a profound impact on Indian public and private sector. It has a longstanding history and was one of the first tertiary sector public companies to be established in India. Customer servicing today has become the midpoint of insurance companies. The main aim of this study is to know the consumer services of Life Insurance Corporation. This study attempts to analyse the customer services of Life Insurance Corporation in Kanyakumari District.
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