The essay discusses the importance of internal communication in running a successful organization. The author has divided the article into two sections. The theoretical foundation of the first was created by a thorough examination of all relevant literature. This article discusses common misunderstandings and misconceptions concerning business communication. The basic building blocks of communication, the aims of internal communication, and practical strategies to improve communication are also explored. Following this section of the article, the empirical study conducted within a specific company that represents a global financial conglomerate is discussed. A questionnaire survey was utilized for the study to evaluate and analyze internal communication, with a focus on the elements that inspire discourse and the usefulness of the technologies used to facilitate it. The study's main topics were an in-depth look at internal communication in the organization under consideration, an evaluation of the usefulness of communication tools, an investigation into the elements that create the communication process, an investigation into the elements that affect communication success, and finally, an evaluation of internal communication. At the end of the report, there was a conclusion that discussed the most important study findings.

communication, management, organization.