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Volume 20 No 6 (2022)
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Will Perceived Behavioural Control Influence Malaysian Generation Y and Z to Join in Stock Market?
Chee-Pung Ng, Lok-Tin Cheong2, Poh-Kiong Tee, Kim-Yew Lim, Sam Toong Hai , Wong Chee Hoo , Alex Hou Hong Ng
Abstract
The act of exchanging finance, effort, and time to generate beneficial outcomes was widely known all around the
world. Stock market investment is one of the most popular and widely accessible types of investment in Malaysia,
while the younger generation seems to be less attracted to it. If this worrying issue persists, the future economy of
Malaysia might be stagnant or the worst-case scenario decline
Keywords
Perceived Behavioural Control, Investment Behaviour, Malaysia, Generation Y, Generation Z, Regression methodology
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